As I sit here at 1:00AM sipping the last of my Venti Mocha Light Frappuccino with an extra shot of espresso, while I stare down mountains of work ahead of me, I decided to take a caffeinated mental break from the 68 (YES 68!!!) Excel spreadsheets that I have to complete in the next 13 hours. Not to mention a client emergency, pricing to evaluate, and prepping for the Fall / Holiday / Winter 2015 photo shoot. So, I’d like to thank my marketing team for asking me to blog more often for the mental health break.
Today, I want to paint you a picture with words – a picture of the fashion industry from the inside out, in contrast to how the fashion industry is portrayed. How do you see fashion? Chances are you see the fashion industry the way it’s portrayed in the media, on shows like “Project Runway” or in movies such as “The Devil Wears Prada”.
The flash of a camera, the swish of silk, a glint of beading, stars posing on the red carpet, the buzz of a crowd, watching designers rise to success, Fashion Police, Mercedes Benz Fashion Week, art & beauty at its finest – some of us dream of fashion every day. We get addicted to the glamour, the pomp & circumstance, the way you feel in a designer pair of sunglasses or when you carry a bag that you scrimped & saved every dollar to invest in or how tall you walk in a brand new pair of shoes. It’s intoxicating & FUN!
In reality, fashion is also a tough business that’s a lot more work than people realize. We get to do the fun, creative stuff about 2 months out of the year combined, which includes designing, travelling to tradeshows such as MAGIC, fabric shopping in LA or Dallas, planning for & styling photo shoots, and taking part in fashion shows and charity events.
As for the other 10 months… heck, there is way more to this that I even realized when we began our business! In the fashion design & product development arena that I had experience with previously, we had a huge team of people that worked on logistics, design, technical design, marketing, inventory control, inspections, picking & packing, sourcing, customer service, website, graphic design & more! My factories took care of the majority of production & development steps because we produced 1000-10,000 pieces per style! Kalliope Kids isn’t quite there yet, but hopefully we will grow to that size! ☺
Although being a designer can be glamorous, we put more blood, sweat & tears into our business to ensure we have happy retailers & customers alike. Trust me, there’s nothing glamorous about lugging 50-80 pound bolts of fabric around or pulling an all-night pricing session on Microsoft Excel or getting down and dirty with inspecting or controlling inventory & shipping to our retailers. It is hard work, but even the toughest days at Kalliope Kids, Inc. are SO MUCH FUN because we genuinely love what we do!
Above all, we aim to empower children and help them to feel amazing in their own skin! We want to see little girls “cha cha” in their Kalliope Klassics Wide Leg Ruffle Pants or twirl like a princess in her beautiful new dress or smile the biggest in her class photos because she feels beautiful in her new Kalliope Kids outfit.
We want to mom’s to be eternally proud showing off their handsome little boy or beautiful little girl in their new photos. And we want little boys to feel like the cool kid in his new dip dyed or hoodie style shirt. We want to help to educate children and boost their self-esteem, while fighting against child abuse, abandonment & cancer. And we work hard every day to accomplish this mission through our love of fashion. I invite you to join us on the journey! It’s sure to be an exciting one!